| Communication Research: Asking Questions, Finding Answers |  | Author: Joann Keyton
Publisher: McGraw-Hill Humanities/Social Sciences/Languages
Category: Book
Buy New: $78.97
as of 5/23/2012 18:14 CDT details
New (37) Used (65) from $65.89
Seller: PhatCampus
Sales Rank: 25,865
Languages: English (Unknown), English (Original Language), English (Published)
Media: Hardcover
Edition: 3
Pages: 432
Number Of Items: 1
Shipping Weight (lbs): 1.8
Dimensions (in): 9.2 x 7.4 x 0.8
ISBN: 0073406767
EAN: 9780073406763
ASIN: 0073406767
Publication Date: March 1, 2010
Availability: Usually ships in 1-2 business days
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Product Description
Communication Research: Asking Questions, Finding Answers covers basic research issues and both quantitative and qualitative approaches to communication research. The text helps students become better consumers of communication research literature by emphasizing effective methods for finding, consuming, and analyzing communication research. Covering the entire research process--how one conceptualizes a research idea, turns it into an interesting and researchable question, selects a methodology, conducts the study, and writes up the study's findings--provides a path for students who wish to develop and conduct research projects.
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